Sunday, 5 May 2019

Am I only buying it for my blog?


Sometimes it feels like the only way to succeed in the blogging industry is to always have the newest clothes, makeup and accessories. Although I will confess that I've always been a bit of a shopaholic (that's part of the reason I started my blog in the first place), recently I've found myself buying things because they'll "make a good blog post" rather than actually needing them. It's difficult to find the balance between an authentic purchase and sharing new products on my blog.

Back in January, I wrote this post about sustainable fashion brands and, as much as I would love to only buy from sustainable brands, it's pretty much impossible to keep up with the trends by doing so - it's also very expensive! Therefore, fast fashion always wins because I can get loads of new items, which will provide me with weeks of content, for a fraction of the price. I've already been planning a whole new wardrobe for my upcoming holiday so I can take loads of cool outfit photos. Lets face it, I don't need any new clothes for my holiday - my wardrobe is already overflowing - but I want new clothes. There's something about a new item that makes me feel so much more inspired when it comes to blog content; it's like I need to share it with you so you can love it as much as I do.

It doesn't stop at fashion either. I am obsessed with trying out new makeup and skincare. So what if an eyeshadow palette is basically identical to one I already own? It's made by a different brand, therefore I need to try it! I also buy things that I have no plans to use in the future... Like the other day I was looking at buying a selection of glitters and face gems to include in a festival makeup look but then I thought "Emma, you're currently not going to a festival this year so why would you spend all this money on glitter that you're only going to use once!?". It's an unsustainable mindset to be in. Not gonna lie, I will probably still get some glitter to create a festival makeup look but I'll also take some items out of my basket.

Realistically, what can we do to overcome this problem? It seems to be a never-ending cycle of buying new products in order to increase our follower counts and then needing to buy more new products to stay relevant. Personally, I'm going to attempt to rewear and restyle old clothes as a way to create 'new' looks. I also think clothes swaps are a great way to stop us from being consumed by fast fashion - there seems to be some companies that organise these in London or you could arrange it amongst your friends. As for beauty products, I'm going to try to be more strict when I'm thinking about buying a very similar product to one I already own. What do you think about this? Are you feeling the pressure to constantly buy new products?
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8 comments

  1. Such a great post! I want to try and make more of an effort to use/wear things more before buying new products, especially when influenced by bloggers!

    Lucy | Forever September

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    1. Thank you! Yes same - it's so easy to see another blogger wearing/using something new and thinking 'I need to get that too' x

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  2. I totally related to this!

    Lots of love from Mollie, blogger at theperksofmolliequirk.blogspot.com xxxx

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    1. It's such an issue! I feel like every blogger feels this pressure x

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  3. I've definitely tried to focus this year on not just buying makeup for the sake of buying it. As much as I absolutely love trying new makeup my collection is getting to the point where it's overwhelming me. So I've switched to a low buy (where I only focus on the products I really really want) coupled with a project pan; so I can start enjoying my makeup collection.

    www.themakeupaficionado.com

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    1. That's such a good idea! I'm definitely going to try to cut down on the amount of makeup I buy x

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  4. This post is too relatable! ALso you content is stunning.

    https://buzzbeauty.co.uk/

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